1 to present sth/sb to the public in a new way, so that people will think of it/him/her in a different way 以新的方式展示﹙物或人﹚

2 to change the way that a product is packaged or presented to its buyers 重新包装﹙产品﹚: The product was repackaged for the teenage market. 这一产品投入青少年市场时进行了重新包装。